What is a meta description?
A meta description is the description of a web page. The meta description, together with the meta title and the URL, is the most important information for Google. Filling the meta description is one of the basic techniques for search engine optimization.
The importance of the meta description
The meta description literally appears in the search results in 98% of the cases. In 2% of cases, Google adjusts the meta description itself in the search results. They do this when they think they can provide a more relevant meta description to the user. Below you can see exactly where you can find the meta description in the search results, the red frame is the meta description.